In: Blog, Industry News

LGM APPOINTED AS THE EXCLUSIVE DISTRIBUTOR AND SALES SUPPORT PROVIDER FOR BMW & MINI TIRE AND RIM PROTECTION

Oakville, Ontario, Canada, August 1st, 2010 – LGM, a leading supplier of extended warranty, group credit insurance, wear protection and automotive theft deterrent products today announced, along with sister company Omni Warranty Corp (OWC), its partnership with BMW Group Financial Services Canada (BMW) in the August 1st launch of the new BMW & MINI Tire and Rim Protection Products. This marks the start of a new relationship between LGM and BMW.

The products offered are BMW Tire and Rim Protection & MINI Tire and Rim Protection. Both take the worry out of BMW and MINI customer’s minds by providing warranty protection for damages caused by road hazards such as potholes, nails and debris to tires and rims.

“We are delighted to be partnering with LGM and Omni Warranty Corp. We believe that they have the market and industry expertise to support our Retailer partners and customers.” said Ian Smith, President, BMW Group Financial Services Canada. “We anticipate a strong response by our BMW and MINI customers to our new LGM-backed Tire and Rim program”.

Benefits abound for BMW and MINI dealerships with a high level of dealership and business manager support offered by LGM’s national team of Dealer Development Managers; a renowned hassle free claims experience offered by OWC’s knowledgeable and customer friendly claims team; and a strong product in-line with the high expectations of BMW and MINI customers.

BMW and MINI dealerships can also rest assured that any road hazard contract signed with the former supplier will be honored as OWC is also responsible for administering the book of business signed prior to August 1, 2010.

ABOUT BMW GROUP CANADA

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly-owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI. BMW Group Financial Services Canada is a division of BMW Group Canada and offers commercial lending, retail financing, leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 41 BMW automobile retail centres, 19 BMW motorcycle retailers, and 26 MINI retailers represents the BMW Group across the country.