Author: Huw Evans
Augmenting the Process
At LGM Financial Services, a special Digital Toolbox solution provides dealers and sales staff with a range of solutions to improve the overall customer experience. “It really comes down to process, and being able to augment that process,” explains Jake Stacey, Executive Vice President, Sales & Training at LGM. “Digital communication channels that are staffed by a human on the other end, tend to create a more intimate and transparent experience for the customer,” she says. Plus, when you’re able to set up regular touch points and personalize each one, such as sending e-cards, or meaningful messages from a real person, it can make all the difference.