LGM Appoints New Vice President

Vancouver, British Columbia, May 18, 2012 – LGM President Jeff Fallowfield is pleased to announce the appointment of Christine Rybas as Vice President of Product, Marketing and Communications. Rybas brings over 15 years of integrated automotive marketing, communications and brand management experience, including 10 years at GM Canada where she most recently held the position of National Launch Manager.

“This is a new position at LGM and we are thrilled to have Christine step into the role,” says Fallowfield. “Her experience, skillset and attitude are a natural fit with the organization.  With Christine’s diverse experience, she will help drive the brands forward and expand our presence in the marketplace. I am confident it won’t be long before we see a significant impact on business.”

“LGM is a dynamic organization with a great reputation,” says Rybas.  “You can instantly feel the energy and pride that employees feel working for the company.  I’ve already experienced the warm and professional demeanor of the staff and look forward to building new relationships and working with LGM’s industry partners.”

Rybas is the newest addition to the LGM senior leadership team and begins her new role on June 4, 2012.

LGM is Recognized as a Great Place to Work^®

For Immediate Release

VANCOUVER, BC – April19, 2012.  Lions Gate Marketing Company Ltd. (LGM) is being recognized as one of this year’s Best Workplaces in Canada. This list, and related stories, will appear in a special national report on Thursday April 19, 2012 in The Globe and Mail.

Integrity, Respect, Continuous Learning, Service Excellence and Giving Back are the guiding principles upheld by each employee and are continuously demonstrated through business practices.  These core values create a nurturing environment for employees, help to define the company’s corporate culture, and contribute to LGM’s success in the business marketplace. “Employee development, innovative people programs and team building continue to be our focus,” said Adam Hill, Chief Executive Officer of LGM. “Highly satisfied people are the single largest resource in our rapidly growing company. I am impressed by the dedication of our workforce, and extremely proud to be recognized as a Great Place to Work for a fifth consecutive year at #10 and also at #11 as a Great Place to Work for Women. These accomplishments serve as a reminder to us all that being supportive of our employees’ needs will attract and retain top talent”.

This list of “Best Workplaces in Canada” is compiled by Great Place to Work^® Institute Canada. The competition process is based on two criteria: two-thirds of the total score comes from a 58-statement survey completed by a random selection of employees, along with their open-ended comments about their organization; the remaining one-third of the score comes from an in-depth review of the organization’s culture, including an evaluation of HR policies and procedures. This offers a rigorous representation of the organization from an employee perspective and an overall portrait of the workplace culture. Together, they provide crucial data relative to the five trust-building dimensions of a Great Place to Work^®: credibility, respect, fairness, pride, and camaraderie.

This year’s list received over 230 nominations and over 49,000 employees participated in the 2012 “Best Workplaces in Canada” survey.

For information on how to participate in next year’s “Best Workplaces in Canada” list or on how to create a Great Place to Work^®, please contact the Institute at bestworkplaces@greatplacetowork.ca or visit  www.greatplacetowork.ca.

About the Great Place to Work^® Institute: Great Place to Work^® Institute is a global research and management consultancy with expertise on workplace transformation and a presence in 46 countries worldwide. Their mission is to improve society by creating better workplaces. They are best-known for the global Best Workplaces Programme, which is produced in conjunction with prestigious media partners such as the Globe and Mail, the Financial Times and Fortune. With more than 5,500 organizations surveyed every year across the globe, the programme is the world’s largest of its kind. Great Place to Work^® Institute passionately believes that any company or organization can become a great place to work. Their mission is to help companies achieve it.

About LGM: With the birth of Lions Gate Marketing Company Ltd. in 1998, LGM became the face of auto dealer development, customer service, and business office products. With more than 14 years of success and over 1,000 dealers strong, LGM continues to be a national leader in the Canadian automotive warranty and insurance market. Managing administrative support for warranty, creditor insurance and consumer electronics within Canada and the United States, LGM has built success upon innovative products, creative design and distinguished manufacturing client relationships. Their commitment to business partners is flexible programs, incremental sales and maximized profits.

Oakville, Ontario, Canada, February 1, 2012 – Effective immediately, AutoArm Anti-Theft Protection and AssureCredit Loan Protection will be rebranded as SecureDrive Anti-Theft Protection and SecureDrive Loan Protection respectively. This strategic renaming convention, aligned with SecureDrive Mechanical Breakdown Protection, completes the SecureDrive suite of Business Office products.

 “LGM has always offered a full product range to Canadian automotive dealers under three distinct brands” said Jeff Fallowfield, President of LGM.  “This brand consolidation exercise is to help consumers and dealers alike understand these existing programs are from one unified provider.  This simplifies dealer systems while making it easier for LGM to promote ourselves as a one-stop solution for Business Office sales performance.”

 In addition to the brand consolidation, both Mechanical Breakdown Protection and Loan Protection have undergone significant improvements to the product and pricing structure.  “We have listened very carefully to the market to make necessary improvements in 2012” said JP Violot, Marketing Manager for LGM.  “Our focus this year is to offer flexibility in the warranty and assurance programs while adding value to both consumers and dealerships in our revised pricing structure.  We have the right products and relentless support from our underwriters to deliver competitive solutions to the automotive market”.

 All customers with AutoArm and AssureCredit contracts will be covered under the new program.  Previous product-specific websites will be redirected to www.securedrive.ca.